Personalized gift card

ATLANTA -- NetBank, Inc. (Nasdaq: NTBK), a diversified financial services provider and parent company of NetBank(R) (www.netbank.com), today announced that it has begun offering Visa(R) gift cards through the NetBank website. The cards are available in amounts up to $1,000 and can be embossed with the recipient's name and a personalized message.

"The VISA gift card fits nicely with the product features our customers have told us they want," said Mark Resnick, retail segment director, NetBank. "It's convenient and easy to order, and the buyer can even customize the card with a personal message. For the recipient, the card provides the flexibility to use it anywhere Visa is accepted, and the freedom to choose how they spend it."

Unlike many retail gift cards, holders of the NetBank Visa gift card have the ability to make purchases online or over the phone, monitor their spending, and suspend the card if it's lost or stolen.

Gift cards continue to grow in popularity with consumers. According to Mercator Advisory Group, more than 78 million U.S. consumers purchased gift card products in 2003. NetBank plans to begin offering reloadable stored-value cards in 2005.

About NetBank, Inc.

NetBank, Inc. (Nasdaq: NTBK) operates with a revolutionary business model through a diverse group of complementary financial services businesses that leverage technology for more efficient and cost effective delivery of services. Its primary areas of operation include personal and small business banking, retail and wholesale mortgage lending, and transaction processing. For more information, please visit www.netbank.com. NetBank(R), member FDIC, is an Equal Housing Lender.

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding NetBank, Inc.'s business which are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the company's SEC filings.